What You Get For Free Online Usually Meaningless To You

Yes Indeed; what you get online for free never really appreciated by you.

Sure, you download the stuff; then more often than not file it and forget it.

Different story though when you shell out hard cash; then you value your download, you savour the content, you delight in your new found discovery, you anticipate the wisdom it is about to impart.

Then nine times out of ten…

1. You discover you already know all this stuff, or
2.You know that it’s completly garbage, or
3. You have to shell out again for an upsell to make it work

Now you compare it with similar free stuff you downloaded earlier and are surprised to learn there is intrinsic value attached; value you failed to spot first time around – if you even bothered to look.

Free stuff can be good if it follows these criteria…

1. It emanates from a genuine source of expertise in its genre
2.This free stuff doesn’t try to sell you anything that you don’t need nor want
3. It contains content of genuine value

Free stuff can make you money when you dispense it yourself if…

1.Your offer is genuinely presented with a good will
2. Your offer does not attempt to persuade the recipient to make a complementary purchase
3. Your offer provides a genuine solution with no strings attached

Above all resist the temptation to infest your offer with a proliferation of thinly disguised affiliate links; they will just hack off the beneficiary.

Free stuff will becoming extremely valuable if…

You only asked for an email address in exchenge for the free stuff where you can relay a message with the download link.

Treasure your flow of freely given email addresses; compile them daily into a priceless asset; your ever-growing voluntary optin list.

Now you can think about upselling…

Do you want to see a good example of Genuine Free Report (on how to marketing articles)? Read it yourself here!

 

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This entry was posted on Saturday, November 7th, 2009 at 7:09 am and is filed under Information. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

 

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